Practically, we aim to carry out our mission by daily embracing our four key values:

1. CARING MORE THAN MOST THINK IS WISE.

We believe that companies should exist for more than just the bottom line. Instead, they should be catalysts for good in our communities and in our world. That’s why - from the very beginning - we have centered our company upon a singular philanthropic vision: to leverage our company’s success to promote human flourishing all around the world.  

2. GIVING MORE THAN MOST THINK IS SAFE.

And so, to put our money where our heart is, we have committed to donate 15% of our profits to vetted organizations who are dedicated to this same mission of human flourishing. So that means when you buy a Catalyst product, you are joining in this cause with us to see lives changed all around the world. It doesn’t get any better than that!

3. DREAMING MORE THAN MOST THINK IS PRACTICAL.

At Catalyst Outdoors, our journey started with a simple dream and question: How can we provide our fellow outdoor enthusiasts withtop-notch gear without breaking the bank? Unlike many outdoor brands that inflate prices to give retailers and middlemen their cut, we've streamlined the process. From designing the products ourselves to overseeing their manufacturing, we eliminate every unnecessary cost so that we can offer premium gear at accessible prices.

4. EXPECTING MORE THAN MOST THINK IS POSSIBLE.

So we took on the challenge of figuring out how to slash costs in order to offer gear at a priceclosely aligned with the costs of the raw materials and manufacturing.
We are obsessed with maximizing our gear quality and minimizing our business expenses. And while we’re daily optimizing our process, here are some of the ways we’ve achieved that for you.

1. No Resellers, No Markups: Since we are a direct-to-consumer (DTC) business, we skip big box stores and online retailers to offer you fair prices. Resellers wanted a hefty margin—up to 50%, but we said no, as we'd rather pass those savings on to you.
2. Efficient Payroll: Our small, dedicated team hustles every single day, allowing us to keep our payroll lean.
3. AI & Automation: Harnessing the power of AI & business automation, we look for every way to optimize efficiency within our processes and workflows.
4. Original Gear Design: We take pride in designing our own gear, ensuring innovation, quality, and authenticity in every piece of gear.
5. Reduced Overhead: We have eliminated our physical footprint, by not leasing any physical offices or warehouses. This helps us to drastically reduce our operating expenses.
6. In-House Customer Service: For a personal touch, our customer service is in-house, ensuring prompt and genuine assistance whenever you need it.
7. In-House Media Design: We handle most of our own media design, which again allows us to reduce costs. Noticing a theme here? 
8. Direct Collaboration: We work directly with our suppliers, avoiding middlemen and "white labeling."
9. Sustainable Growth: Free from shareholder expectations, we grow at a steady and healthy pace, prioritizing long-term customer satisfaction over any short-term gains.
10. Direct Connection With Our Customers: With our Direct-To-Consumer (DTC) model, we can adapt quickly to market innovations and our customer’s feedback, allowing us to continually optimize our product development. That’s why we value your input and aim to foster a personalized bond with our customers - because we know our success is directly dependent upon your satisfaction and enjoyment of your Catalyst gear!

Just like our outdoor gear, we embrace the ultralight, minimalistic lifestyle in business. We understand the value of only taking with us what’s necessary, because we believe what truly matters is the adventure of the journey - and helping others along the way. So if you agree, come join us in this journey to be a catalyst for good in our world!